TRENDING

ANA’s Ask the Expert service provides custom proprietary and third-party research to its members free of charge. Our experts have teamed with Marketing Futures to provide quick, high-level insights on emerging and cutting-edge topics. For deeper dives, contact Ask the Expert. If you aren’t sure if you’re a member, you can check your status here.

The way consumers shop – and retailers sell – are rapidly changing as new technological advancements allow for greater flexibility and reach. In the past, these have taken the form of beacons, QR codes, mobile wallets, etc. Now tech like augmented reality, virtual reality, and hyper-specific targeting are leading the pack, providing an increasingly seamless shopping experience between retailers and consumers.

TRENDING

ANA’s Ask the Expert service provides custom proprietary and third-party research to its members free of charge. Our experts have teamed with Marketing Futures to provide quick, high-level insights on emerging and cutting-edge topics. For deeper dives, contact  Ask the Expert. If you aren’t sure if you’re a member, you can check your status here.

ISSUES

About ANA Marketing Futures

Knowing that marketers are increasingly challenged in their efforts to keep up with the latest trends and technologies, the Association of National Advertisers (ANA) tasked itself with creating a program designed to help marketers anticipate—and prepare for—the future of marketing.

 

ANA Marketing Futures is what emerged. With a focus on innovative topics and emerging trends, ANA Marketing Futures provides resources that will influence and inform via member cases, research studies, and insight from industry innovators. Check back often to learn about emerging trends and become inspired to take steps toward the growth of your business.

 

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Contact

708 Third Avenue

New York, NY 10017

Phone: 212.697.5950

Email: marketingfutures@ana.net

 

marketingfutures.ana.net