Podcast Episode 1
The Emerging Market of Legal Cannabis, with Tiki Barber
January 2019
AVAILABLE ON:

Welcome to the inaugural episode of the ANA Marketing Futures Podcast, a crossroads for marketers, entrepreneurs, innovators, and academia to discuss and debate the future of marketing, and business in general. Hosted by Charles Cantu, Founder and CEO of RESET DIGITAL, the Marketing Futures podcast looks to demystify emerging trends, share different perspectives on critical economic issues, and help marketers and business owners focus on what matters most: growing their brands.

 

In our first episode, we spoke with Tiki Barber, former NY Giant and founding member of Grove Group Management, a cross-functional group that helps build brands in the emerging market of legal cannabis. Barber and Cantu discussed the challenges and opportunities of this new, rapidly expanding market, and what lessons brands can take from the businesses “growing” in it.

Podcast Episode 1

The Emerging Market of Legal Cannabis, with Tiki Barber

January 2019

 

AVAILABLE ON:

Welcome to the inaugural episode of the ANA Marketing Futures Podcast, a crossroads for marketers, entrepreneurs, innovators, and academia to discuss and debate the future of marketing, and business in general. Hosted by Charles Cantu, Founder and CEO of RESET DIGITAL, the Marketing Futures podcast looks to demystify emerging trends, share different perspectives on critical economic issues, and help marketers and business owners focus on what matters most: growing their brands.

 

In our first episode, we spoke with Tiki Barber, former NY Giant and founding member of Grove Group Management, a cross-functional group that helps build brands in the emerging market of legal cannabis. Barber and Cantu discussed the challenges and opportunities of this new, rapidly expanding market, and what lessons brands can take from the businesses “growing” in it.

About ANA Marketing Futures

Knowing that marketers are increasingly challenged in their efforts to keep up with the latest trends and technologies, the Association of National Advertisers (ANA) tasked itself with creating a program designed to help marketers anticipate—and prepare for—the future of marketing.

 

ANA Marketing Futures is what emerged. With a focus on innovative topics and emerging trends, ANA Marketing Futures provides resources that will influence and inform via member cases, research studies, and insight from industry innovators. Check back often to learn about emerging trends and become inspired to take steps toward the growth of your business.

 

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Contact

10 Grand Central

155 E 44th Street

New York, NY 10017

Phone: 212.697.5950

Email: marketingfutures@ana.net

 

marketingfutures.ana.net